Chronographs

Glashütte Original Senator Chronograph and Navigator Debut for 2026 - Two takes on Glashütte chronograph history

Affordable Watches

Sheffield Introduces the $258 “Brian’s Sheffield” Chronograph - Green, gold, and giving back

Sheffield has launched a 95-piece green-dial chronograph benefiting the Brian LaViolette Scholarship Foundation, with $100 from each sale donated.

4 minutes

Caleb Anderson

Aug 17, 2026

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Seiko Presage Cocktail Time GMT Seiko 145th Anniversary Limited Edition HCB006J1: Front

Automatic Watches

Seiko Celebrates 145 Years with Six Timepieces in Edo Murasaki - A color reflecting Tokyo’s heritage

Seiko marks its 145th anniversary with six limited-edition timepieces in Edo Murasaki, a traditional shade of purple that brings a distinctly Japanese character to contemporary watch design.

7 minutes

Sabine Zwettler

Aug 8, 2026

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Bulova Shelby Racer Chronograph: wrist, title

Chronographs

Introducing the Bulova Shelby Racer Chronograph - Racing history in high-frequency motion

Bulova celebrates the legendary Shelby Daytona Coupé with a chronograph full of character featuring a mirror-polished dial, automotive-inspired details and a high-frequency Precisionist quartz movement.

3 minutes

Sabine Zwettler

Aug 4, 2026

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TAG Heuer

TAG Heuer Reunites with Team Ikuzawa and Bamford Watch Department for a New Carrera Chronograph - A Japanese racing icon returns to the Carrera grid

TAG Heuer, Team Ikuzawa, and Bamford Watch Department reunite for a 150-piece Carrera Glassbox inspired by vintage Roadmaster stopwatches and Japanese motorsport.

4 minutes

Sabine Zwettler

Jul 30, 2026

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Breitling Top Time B01 Chronograph 41 Tribute to Aston Martin DB5, ref. AB0178121G1X1: wrist, title

Chronographs

Breitling Celebrates the Aston Martin DB5 With Three Top Time Editions - A British icon on the wrist

Breitling celebrates the Aston Martin DB5 with three Top Time B01 limited editions, including a steel model, a platinum-bezel version, and its first natural onyx dial.

3 minutes

Sabine Zwettler

Jul 28, 2026

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Parmigiani Fleurier Tonda PF Sport Chronograph Ultra-Cermet Mineral Blue: wrist, title

Chronographs

Parmigiani Fleurier: A Closer Look at the Tonda PF Sport Ultra-Cermet Mineral Blue - The high-frequency chronograph pairs Ultra-Cermet with a new mineral-blue palette

A closer look at the Parmigiani Fleurier Tonda PF Sport Chronograph Ultra-Cermet, featuring a lightweight composite case and a new mineral-blue colorway.

3 minutes

Sabine Zwettler

Jul 26, 2026

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Omega, Bulgari, Cartier, chronograph, GMT watch, and dress watch

Automatic Watches

How to Build the Perfect Five-Watch Collection Under $20,000 - 5 watches for every occasion

Can five watches cover every occasion without sacrificing character? This $20,000 collection brings together a GMT, chronograph, dive watch, dress watch, and statement piece from Cartier, Omega, Squale, Bulgari, and Yema.

6 minutes

Johannes Beer

Jul 24, 2026

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Breitling Top Time B01 Eddy Merckx: title

Chronographs

Breitling Honors Cycling Legend with the Top Time B01 Eddy Merckx - Celebrating the most successful cyclist in history

Breitling expands its vintage-inspired Top Time collection with a tribute to Eddy Merckx. Limited to 525 pieces, the new chronograph celebrates the Belgian champion's unprecedented career with a distinctive yellow dial, the manufacture Caliber B01, and numerous details referencing his record-breaking 525 victories.

3 minutes

Sabine Zwettler

Jul 21, 2026

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Auto Racing Watches

Thoroughbreds for the Race Track: 8 Notable Racing Watches

Some watches are created with a need for speed — life in the fumes of high-octane race fuel and the chase to get to that checkered flag first. These are the horological thoroughbreds for the race track.

3 minutes

Martin Green

Jul 17, 2026

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Panerai Luminor Luna Rosso Chrono and Luminor Luna Rosso GMT: title

Sports Watches

Panerai Charts a Course for the America’s Cup With Two New Luminor Luna Rossa Models - Full speed ahead

Ahead of the 38th America’s Cup in Naples, Panerai expands its Luna Rossa collection with a chronograph and a GMT model featuring manufacture movements, monochromatic styling, and performance-oriented functionality inspired by professional sailing.

3 minutes

Sabine Zwettler

Jul 15, 2026

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